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That issue of Wired (as many other magazines) also has that extremely obnoxious Microsoft tablet something ad in it: A guy sitting in a plane, watching a Japanese film and scribbling on his tablet thingy: Expansion Plans – Japan! on a map that just so conveniently happens to be there.
There are many other bad things about that ad aside from the apparent stupidity of business processes 'à la' Ah, I'll quickly jot down a few objectives for Q3
: For example you get to see Microsoft's ingenious mix and match of colour schemes for tool bars, their superior 'tabbed' application switching with illegible names and a word processor that claims it's using Verdana, when all the type looks more like Helvetica Arial.
While there may be some merit to that tablet technology, I am not sure what is sadder: The fact that the ad was allowed to be pulished like this or the fact that it will turn gazillions of pointy haired bosses into drooling zombies.
Oh boy, I hated that ad too. How shallow is it to think that people will buy your $2,500 product to scribble meaningless notes like that (on the plane ride over, apparently!).
I know it’s just an ad, but after seeing their TV commercials with geeky guys running around celebrating an “Active Directory rollout” and dorky business people dancing on conference tables, I believe Microsoft is more out-of-touch now, than ever.